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Digital Marketing

Peter DeCaprio

Guide to Types of Digital Media

Now more than ever, business owners have become aware of the power digital media hold when it comes to establishing and expanding their empire. The internet has allowed for a more globalized economy, in which businesses from all corners of the world can compete on a level playing field. Peter DeCaprio points out that this newfound accessibility has given rise to an incredibly competitive marketplace, and in order to stay ahead of the curve, it’s important to have a firm understanding of the different types of digital media and how they can be used to your advantage. Types of Digital Media – Explained By Peter DeCaprio In general, digital media can be divided into two categories: online and offline. Online media refers to any type of content that is accessible via the internet, such as websites, social media platforms, blogs, and online advertising. Offline digital media, on the other hand, includes things like CDs, DVDs, and downloadable software that must be accessed using a physical device. Website Content One of the most important aspects ofRead More »Guide to Types of Digital Media