What do you think of when you hear the word “marketing”? Do you think of spammy emails and pushy salesmen? Or perhaps you visualize a clever sign or billboard advertisement. In this article, we will be talking about the latter half of that equation: email marketing, as well as how it can benefit your business says Peter Decaprio. In short, email marketing is using email as a promotional tool to increase brand awareness for your business. It does not specifically require adding people to an email list – rather, it is any promotion sent through an automated service to a person’s individual email address. Types of Email Marketing and How They Work There are several types of ’email marketing’ – there is paid advertising via email services such as Amazon’s ‘Mechanical Turk’, or there is making use of your own company’s email services and database to send out self-promoting emails. The most common type of email marketing, though, is where a user subscribes to your mailing list in order to receive information about upcoming products… Read More »Peter Decaprio: The Complete Guide to Email Marketing
10 Twitter Tips for Professional Growth and Development by Peter Decaprio Twitter for professional use is quickly becoming the norm rather than the exception. If you are an entrepreneur, a small business owner, or even a manager in Corporate America, understanding how to implement this social media platform into your career development can be very beneficial. Here are ten ways to make Twitter work for you on the way to professional growth and development: 1) Use Twitter To Boost Your Personal Brand. One of the best ways to use this social media platform is in establishing your personal brand. When you think about what your company or business may be looking for, it’s not going to be a person who has no established brand or online presence. It will be someone who has the ability to promote the company and reinforce its brand. Twitter is a great way to make sure you are making your voice heard and reinforcing your personal brand every day. 2) Network and Build Relationships. This avenue of communication can be… Read More »Peter Decaprio sharers Twitter Tips for Professional Growth and Development
When you think of the web, it’s easy to become overwhelmed by the sheer scale of finding just one person in all that vastness explains Peter Decaprio. That person could be your ideal client, patient, reader – whoever. But according to Web Marketing Expert Dale Beaumont, whose recent article on Search Engine Watch was titled ‘ The Five Places You Should Post Content Online Today ‘, if you’re not “sharing” your content with these sources, you could be missing out on a large chunk of potential traffic. So here are 21 places where you can post your content today: Make sure you share it around! 1. LinkedIn – the most important business site on the web for B2B 2. Facebook – a great place to build your list and sell your products or services directly 3. Twitter – use Twitter as part of an overall social media engagement plan 4. YouTube – video is often shared on Facebook, so YouTube can be a good source of traffic if it’s optimized well 5. Google+ – Google+… Read More »Peter Decaprio: 21 Places You Should Be Posting Your Content on the Web Today
Successful people do three things every morning that make them happy all day says Peter Decaprio. And while some of these activities may sound like no-brainers (get enough sleep and drink your coffee), they can be surprisingly tough to implement on a regular basis, especially for overworked folks with chronic sleep deprivation and caffeine dependency. Successful people know this though, and they make it work by inserting little tricks here and there throughout their day. (Read more about the science of how you can trick yourself into lasting happiness). They don’t let roadblocks get in the way of getting these simple things done because doing so would only cause them to be cranky all day long. By establishing consistency in these areas, successful people have mastered the art of being happy first thing in the morning. The Three Things Successful People Do Every Morning That Makes Them Happy All Day 1. Successful people meditate. Meditation is a great way for successful people to clear their minds and get on track before they face all of… Read More »Peter Decaprio: 3 Things Successful People Do Every Morning That Make Them Happy All Day
Investors must have a good understanding of hedging because of its advantages, feels Peter DeCaprio. Hedging is a technique of investment that protects the investor’s investment from risky situations that can erode the value of investment or result in losses. Although there is no insurance available for protecting investments, those who trade in stocks and carry considerable risks can take to hedging for protecting their assets. However, hedging does not entirely prevent losses but minimizes them mainly because the technique of hedging allows making up for the losses with gains made from other investments. Hedging is a way of recognizing and acknowledging the dangers accompanying every investment and making a move to create a protective ring around the investments to prevent any negative impact on finances if there is any untoward incident. Hedging is like getting car insurance so that if there is any damage to the car from an accident or vandalism, there is enough financial protection available from the insurance. How hedging works in stock trading will become clear from this article. Diversification Diversification… Read More »How hedging works to minimize the risks in stock trading – Explained by Peter DeCaprio
Tips are a leading company in the field of IT security and we provide cyber security services to all our customers around the world says Peter DeCaprio. Cyber security is becoming increasingly important as technology advances, and it has become crucial to protect yourself from cyber-attacks and financial fraud. Tips always looks for new ways to better protect individuals and businesses from cyber attacks, through continued research into new technologies that will help them stay safe online. Today we are going to list 14 most common types of attacks that can harm your device or confidential data. Keep reading this article if you want to learn what you need to do in order keep your computer safe: The following tips will help you improve your internet security system: Use strong passwords – Never use easy passwords like “password” or simple words that can be found in a dictionary. Update your system regularly – Keep your antivirus software up-to-date, use only official software sources and don’t download anything from torrents or suspicious websites. Starting our list… Read More »Peter DeCaprio- 14 Uses for Tips to protect yourself from Cyberattack
Is your next risk-free career move to climb the LinkedIn Ladder? If you’re like everyone else, it’s also your only chance at getting out of that dark, airless closet where you’re hidden away because no one other than your parents knows what you do says Peter DeCaprio. Here are some tips on how to make your LinkedIn Ladder-Climbing experience a safe, happy one. 1) C’mon! It’s easy to make yourself look like an important member of your company in seconds on LinkedIn! Just go into their page, then click “Edit Profile”, and then replace the entire text with what you want it to say. 2) Make sure there are no typos in your profile, and that all the important keywords are included. This will help you show up higher in search results. 3) Connect with as many people as possible, and make sure to add a personalized message when you request to connect. 4) Join groups related to your industry, and start participating in discussions. 5) Keep your profile up to date, and make sure… Read More »Peter DeCaprio: You’ll be a LinkedIn Ladder-Climber in 24 Hours!
Peter DeCaprio- Supercharge your job search with these 15 killer tips for getting noticed on LinkedIn!
LinkedIn is one of the best places to grow your network fast says Peter DeCaprio. With millions of users worldwide, LinkedIn has an extensive database of business contacts that are perfect for job seekers looking to take their careers to the next level. Here are 15 tips on how you can use LinkedIn to land a new job or job promotion! 1: Keep Your Profile Professional First things first, make sure your profile is completely filled out and professional. The photo you choose shows people what kind of person you are so be sure it’s one you want prospective employers to see explains Peter DeCaprio. Also, no matter which section you’re filling out, always write in the third person because it sounds more formal than writing in the first person (avoid using “I” at all costs). 2: Connect with Former and Current Colleagues One of the best things about LinkedIn is that it allows you to connect with your former and current colleagues. Not only will this give you access to their networks, but it… Read More »Peter DeCaprio- Supercharge your job search with these 15 killer tips for getting noticed on LinkedIn!
Do you use LinkedIn to find jobs and recruiters? I’m becoming more and more convinced that the answer is yes, as this ever-growing site continues to explode with new features and new users every day says Peter DeCaprio. LinkedIn is especially powerful for networking with people you don’t know yet- in other words, perfect for finding potential employers, business partners, and mentors. Here are LinkedIn: 35 Tips to Get the Most out of Your Networking Site: 1. Use LinkedIn to research potential employers and find out who is hiring. 2. Use LinkedIn to research the backgrounds of people you are considering working with or doing business with. 3. Use LinkedIn to find out who is in your network and see if you have any common connections. 4. Use LinkedIn to connect with other professionals in your field, even if you don’t know them yet. 5. Use LinkedIn to join groups related to your industry or profession and participate in the discussions. 6. Use LinkedIn to follow companies you’re interested in and get updates on new… Read More »Peter DeCaprio- LinkedIn: 35 Tips to Get the Most out of Your Networking Site
When most people think of LinkedIn, they think of a site for professional networking. And while LinkedIn is certainly great for connecting with other professionals, it can be used for so much more says Peter DeCaprio. In this article, we’ll discuss some ways to maximize your networking potential with LinkedIn. 1. Use LinkedIn to Find Jobs LinkedIn is a great resource for finding jobs. You can use the site’s powerful search engine to find job openings that match your criteria. You can also connect with recruiters, who may be interested in hiring you for their company. 2. Use LinkedIn to Connect with Colleagues and Former classmates LinkedIn is a great way to stay in touch with colleagues and former classmates. You can create a profile for each of your connections, so you can remember what they do for a living and how you know them. 3. Use LinkedIn to Find Mentors One way to start meeting new people on LinkedIn is by reaching out to your former mentors or managers from previous jobs. You never… Read More »Peter DeCaprio- How to Maximize your Networking Potential with LinkedIn
Looking for ways to grow your Instagram following? Check out these 18 great places to find new followers: 1. Hashtags: One of the best ways to find new followers on Instagram is by using hashtags. Use hashtags that are relevant to your niche or industry, and look for hashtags with a large following explains Peter DeCaprio. You can also use hashtag tools like Tags for Likes or Webstagram to find popular hashtags for your niche. 2. Influencers: Another great way to find new followers on Instagram is by partnering with influencers in your niche. Find influencers who have a similar audience to you and ask them to promote your account to their followers. You can also collaborate with influencers on joint projects or giveaways. 3. Communities: There are a number of Instagram communities where you can find potential followers. These communities are typically focused on a specific topic or industry, and they offer a great opportunity to connect with potential followers who are interested in what you do. 4. Competitors: One of the best ways… Read More »Peter DeCaprio: The Top 18 Places to Find Your Next Follower on Instagram
Facebook marketing is one of the most popular online marketing strategies. It’s free to use, and you can reach a large number of people with your message says Peter DeCaprio. But there are also some drawbacks to using Facebook for marketing. In this article, we’ll explore the pros and cons of Facebook marketing for entrepreneurs. Pros: 1. Facebook is free to use. 2. You can reach a large number of people with your message. 3. Facebook provides powerful targeting options that allow you to target your audience based on demographics, interests, and behaviors. 4. Facebook has a huge user base, and it continues to grow rapidly. 5. Facebook offers great opportunities for engaging with your audience through posts, comments, and ads. 6. Facebook provides a great platform for building relationships with your customers and prospects. 7. You can use Facebook to share news and updates about your business. 8. Facebook can help you build brand awareness. 9. Facebook can help you generate leads and sales. 10. Facebook is a powerful tool for online marketing and… Read More »Peter DeCaprio: The Pros and Cons of Facebook Marketing for Entrepreneurs
The definition of social media that many people may not be aware of is that it’s a group of internet-based applications that build upon the ideological and technological foundations of Web 2.0, and in its simplest form allows users to create and share content or to participate in social networking online. SNS (Social Networking Sites) such as Facebook, Twitter, and Instagram allow the public to engage with each other on various topics: from business and politics to music, entertainment and sports says Peter DeCaprio. The use of these sites has become so popular over the years since their introduction in 2004/2006. By 2007 nearly one-third of all web traffic was generated by social networking websites . In 2013, 51% percent of U.S adults used some type of social media and those aged 18-29 years old were the heaviest users with a social media penetration rate of 88% percent. While there are many different types of social media platforms, this guide will mainly focus on the three most popular: Facebook, Twitter, and Instagram. Each platform has… Read More »Peter DeCaprio: The Complete Guide to Social Media Image Size & Dimensions
You need to have a variety of content to reach your target market, and these 9 types will help you do that says Peter DeCaprio. There are 9 types of content in your content strategy that gets leads and sales: 1. Blog Posts Blog posts are one of the most important pieces of content you can create. They help you show your expertise, and they also help you rank higher in search engines. Make sure to write blog posts that are interesting to read and full of useful information like tips, tricks, and tools. Driving traffic to your blog posts is an important part of your content strategy. If you’re not sure what to write about for your blog, check out Buzz Sumo’s list of popular topics on their site. 2. White Papers White papers are detailed guides that answer a specific question or solve a problem related to your industry. They might be 15-20 pages long, but they contain useful information for prospects looking to learn more about your topic. When writing white papers,… Read More »Peter DeCaprio: The 9 types of content in your content strategy that gets leads and sales
There’s no question that social media is a powerful marketing tool. But for small businesses, it can be tricky to know where to start says Peter DeCaprio. Here’s a guide to social media marketing for small businesses. Facebook: Facebook is a great way to connect with your customers and followers. You can post updates about your business, offer discounts and promotions, and answer customer questions. Be sure to keep your Facebook page updated regularly, and respond promptly to comments and questions. Twitter: Twitter is a great way to share your latest news and promotions with your followers. You can also use Twitter to connect with other businesses and customers. Tweet regularly, and be sure to use a hashtag to help people find your tweets. Google+: Google+ is a great way to connect with your customers and followers. You can post updates about your business, offer discounts and promotions, and answer customer questions. Be sure to keep your Google+ page updated regularly, and respond promptly to comments and questions says Peter DeCaprio. LinkedIn: LinkedIn is a… Read More »Peter DeCaprio: Social Media Marketing Guide for Small Businesses
We’ve all heard the saying, “Social Media is killing your career.” But is it really? And if it is, what can be done about it? In this article, we’ll explore the effects of social media on our careers and offer some solutions says Peter DeCaprio. The Reality: It’s no secret that social media has had a negative impact on our careers. Whether we’re actively using social media or not, it’s always in the back of our minds. And for good reason – social media has been linked to job insecurity, layoffs, and even unemployment. But just how bad is it? A study by CareerBuilder found that social media is the number one reason for job insecurity. In fact, 58% of employers said they’ve checked out a potential employee’s social media profiles before hiring them, and 42% have fired someone based on their social media posts. And it’s not just employers who are concerned. Employees are too. A study by Pew Research found that 63% of workers are worried about how their social media presence could… Read More »Peter DeCaprio: Social Media is Killing Your Career – Is there a cure?
A website’s success is said to be gauged by its number of visitors and social media fans. We all know that the first thing every visitor does, after entering your site, is check out what you’ve got on offer for them i.e. information and images explains Peter DeCaprio. This post will introduce you to the different types of images sizes required for Social Media Networks like Facebook, Google+, Pinterest, LinkedIn, etc… Let us begin with an example: This is an image posted on my personal Facebook page at a resolution of 1102px x 1604px which is around 2MB in size. If I had to upload this image directly onto any of my Social Networking sites, I would have to resize it into smaller dimensions as most networks have a 2MB file size limit. Another reason for resizing images is to save storage space, especially if you plan to upload many of them. You can resize images in your favorite photo editing software or use a free online Image Resizer tool like the one at www.online-image-editor.com/resize/… Read More »Peter DeCaprio: Social Media Image Sizes Chart – Everything You Need To Know!
If you’re a small business owner, you know that it can be tough to get noticed in today’s competitive marketplace says Peter DeCaprio. One of the best ways to get your business in front of more people is to use social media. In this article, we’ll show you how to increase your followers and sales using social media. Here are some tips to get more followers and increase sales: 1. Use interesting and engaging content: If you want people to follow you on social media, you need to provide them with interesting and engaging content. This means posting things that are relevant to your niche and that people will want to read and share. 2. Use catchy headlines: When you post links to your blog articles or website, use a headline that will make people want to click. If the headline is less than compelling, nobody will read your post and you’ll lose a chance at gaining followers. 3. Engage with your audience: Social media is all about engagement. Talk to your customers the way… Read More »Peter DeCaprio- Social Media for Small Businesses: How to Get More Followers and Increase Sales
Peter DeCaprio: Social Media Etiquette the 9 Do’s and Don’ts of Social Media for Small Business Owners
Social media is a powerful tool that can help small business owners reach new customers and grow their businesses says Peter DeCaprio. But, it’s important to use social media responsibly and follow the proper etiquette. Here are the 9 do’s and don’ts of social media for small business owners. Do: 1. Use social media to create a strong brand presence. 2. Let your customers know that you’re online via social media. Make sure to have a professional-looking Facebook, Twitter, the LinkedIn page that includes positive reviews from real people. These are called “social signals” and can help increase website rankings by getting you in front of potential new customers’ eyes more often. 3. Join industry groups or networks on LinkedIn, Facebook, and Twitter to network, get advice and support from other professionals, share best practices and build relationships. 4. Use social media to stay current with industry news so you can provide helpful information to potential customers when they look for solutions in their area of interest or concern. 5. Offer great content you’ve created… Read More »Peter DeCaprio: Social Media Etiquette the 9 Do’s and Don’ts of Social Media for Small Business Owners
Hello friends! If you are reading this, chances are you are looking for some guidance on social media etiquette says Peter Decaprio. Well, look no further! I am a professional socialite with many years of experience in the field and I am more than happy to share my wisdom with you. Without further ado, let’s get started! 1) Social Media Etiquette for Business Inquiries You should always do your research before contacting potential business partners. Always check their social media accounts to see if they are at least as attractive as you are beautiful. If anything is unclear, feel free to send them a private message with your concerns! Please note that by ‘business’ I mean any form of self-promotion. If you are thinking about starting your own blog, it is considered impolite to start contacting fashion bloggers with questions like ‘How did you get so many Instagram followers?’ or ‘Can I be your friend?’ Let’s say they ignore your message – that would be the worst thing that could happen! Don’t let that ruin… Read More »Peter Decaprio: Social Media Etiquette – The Ultimate Guide from a Professional Socialite
This article was written to explain what taxes are involved in companies run as LLPs explains Peter DeCaprio. LLP stands for Limited Liability Partnership. It is a relatively “new” way of setting up a company which has been introduced over the last 20 years or so, however it is now well known and accepted by most people. Some say it’s even better than running as a limited company (LTD) because you can be more flexible with who receives payment for services without having to face additional tax issues like those that arise when the directors receive dividends/salaries etc. The general structure is this: Normally one person (the “partner”) will end up taking on the role of Managing Director, but because they remain personally liable for all the debts of the company, they have to keep their involvement very limited. Therefore one person can be a director of the LLP but not run it day-to-day so that directors are not responsible for any trading debts etc. For tax purposes with an LLP, each “partner” is treated… Read More »Peter DeCaprio: What is the tax structure for companies running as LLPs?
The salary negotiation will be one of the most important tasks you have in your professional life says Peter DeCaprio. The basic idea behind the concept is to arrive at a mutually agreeable compensation package that can be beneficial for both parties involved. To achieve this, it requires considerable preparation and finesse on your part. Here are some tips on how to do it right! Preparation: A good negotiator must always put himself or herself in their opponent’s shoes. You need to walk through all sides of this business transaction before entering the talk room. What are your goals? How has your work been rated thus far? Do you think they will agree with your evaluation? What kind of benefits does the company offer its employees? What can you ask for that they may be willing to agree on? Relaxation: Settling for a position that is lesser than what you deserve can really haunt you down the road. You will always feel like something has been held back from you and it may eventually affect… Read More »Peter DeCaprio: The Top 10 Tips to Negotiate Salaries
This Act came into being through the Companies Bill, 2000. The Act extends to the whole of India except Jammu & Kashmir explains Peter DeCaprio. The Act defines certain key terms pertaining to LLP’s such as firm, partner, agreement, etc., for easy identification and information Mutual Benefit: LLP is also known as “Partnership Made Easy.” It is a popular form of business, especially in the service industry. Company law does not permit incorporation with less than 7 members. LLP came out as the most preferred option for professionals like Architects, Lawyers, and Doctors, etc. Partnership at par with companies has many benefits such as easy registration-related formalities, simple accounting procedures, and reduced compliance cost says Peter DeCaprio. An LLP is a corporate body having the features of both a company and a partnership firm. To have an idea of what all are covered under the ambit of one litmus word ‘LLP’, let us begin with what it essentially stands for, i.e., Ltd, Liability Partnership. Ltd – It represents a limited liability partnership. Liability- It means… Read More »Peter DeCaprio: The Rise of LLP companies
Peter DeCaprio: Sir Richard Branson’s Secrets for Success – and Why You Need One Too! By Gaurav Parasrampuria
Richard ‘humble’ Branson is one of the most influential entrepreneurs of our time. He’s built multiple billion-dollar companies and has his hands in more than 400 different business ventures explains Peter DeCaprio. But Richard started out like all of us – as an average kid who simply wanted to follow his dreams. For Richard, that dream was to start a band, something he desperately yearned for at age 15. However, after being turned down by 23 different record labels he came up with another plan: Richard would just start his own record label! This idea paid off big time – not only did it allow him to pursue music but also led him to many other opportunities allowing him today to head some of the biggest brands on earth including Virgin Airlines and Virgin Galactic. Today, Richard is one of the most successful people in all of business history not to mention a very humble and down-to-earth guy; always happy to give advice to others who want to follow their dreams! So what does he… Read More »Peter DeCaprio: Sir Richard Branson’s Secrets for Success – and Why You Need One Too! By Gaurav Parasrampuria
A Limited Liability Partnership (LLP) is a business form that brings together the limited liability features of a corporation and the tax efficiencies and operational flexibility of a partnership says Peter DeCaprio. The LLP structure combines elements of both corporations’ capital structures and partnerships’ operational flexibility while limiting each partner’s personal legal liability for the debts, obligations, or other liabilities of the business. Risks: 1) Taxation Issues: The taxation rules are different for both LLPs as well as limited companies. An LLP is taxed similarly to a sole trader, meaning that profits are included in an individual’s income tax return. A company on the other hand pays corporation tax. The difference in taxation can be put down to two factors; firstly what you have earned is treated differently. For example, if you are an LLP and you make a £100,000 profit; the first £32,500 is paid at 20% (the basic rate of tax) meaning that you will be paying just under £6,000 in tax. The final £67,500 would be taxed at the higher rate of… Read More »Peter DeCaprio: Risks and Advantages of setting up an LLP company